Wishing that clients would get onboard with more colour is a complaint I hear a lot! How to not only persuade your client but actually unleash their inner colour lover is something I’m particularly passionate about. I want clients who trust their interior designers abilities and therefore take the plunge and be more daring and we have devised a process that does just that. I’m thrilled to be collaborating with Fiona Humberstone, the esteemed Brand Stylist who is a leading creative entrepreneur, inspirational business coach and best selling author. Together we bring you this creative, inspirational and exclusive event exploring the power of Colour Psychology and how this can be used to invigorate your creativity and empower your design process. This course has been designed for anyone using interior design in a professional capacity, who is tasked with answering a clients or customers brief. And you are going to find it GAME CHANGING!
Colour is such a huge topic and as professional interior designers, bloggers, retailers or students of design, you may already be converse with its power to transform the feel and mood of a room. This course goes so much deeper than ‘Blue is calming’ and uses the Colour Psychology framework to streamline the design process and help bring clarity to a brief. By exploring the ‘seasonal personalities’, and identifying which profile your client/customer/reader falls into, you’ll be better equipped to ask your client the relevant questions and quickly dismiss those red herrings that can frustrate a project.
“Sometimes I focus too much on the daily running of the business and this course has inspired me to get back to the basics and get creative”
Julianne Kelly, Interior Designer
As a brand expert Fiona will also help you discover your own unique brand placement, your design style and the value that you bring to every project. Interior stylist Sophie Robinson will draw on her 20 years experience of colour scheming interiors and share her sheer love of colour to ensure the day is as richly inspiring. This event is also a great opportunity to network with fellow creatives and business owners.
“I loved doing the mood boards. It was great to be pushed outside of my comfort zone after 20 years in the business”
Helene Broderick, Interior Designer
Professional Interior Designers: Streamline your process, communicate more effectively with your clients and design rooms that really resonate with the inhabitants
Interior and Lifestyle Bloggers: Gain invaluable insights into how colour works at a physical and emotional level. Discover a truly powerful tool that’ll help you curate your content, create more resonant posts and up your skill set
Designers, Makers and Retailers: Discover how the seasonal personalities can help you truly connect with your customers. Gain insights and practical takeaways that’ll enable you to edit your product line, create a more compelling brand and grow your business.
Here are six reasons to join us:
“We all know that working on our businesses is something we should prioritise. But finding the time, space and inspiration to make this happen can be a challenge. And that’s where The Brand Stylist workshops come in. This is your opportunity to surround yourself with creativity, to be inspired and take your brand up a level, or seven! Time to step away from everything that distracts you and to focus on your business.”
What you’ll leave with
(tickets are non-refundable)