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05 Mar 25

A Maximalist’s Guide to wallpaper

Wallpaper is maximalist magic and I have to admit at being obsessed! It can be bold, expressive, or quiet and textural but the one thing I love about it most is it often comes packed with pattern personality. I can’t understand why you’d settle for plain walls when you could have charming florals, or elegant chinoiserie, bold geometrics, or a scene-stealing mural?! It’s not just decoration—it’s a style statement. Question is which pattern personality are you?

You may have heard that latest interior buzz is all about colour drenching right now—this is using one shade of paint across walls, ceilings, and woodwork to create an immersive effect. But for maximalists we can do one better and pattern drenching is where it’s at. Wrap walls, ceilings, even cabinetry in a glorious prints. The effect is confident, layered, and utterly indulgent.

If you’re ready to transform your space with wallpaper, here’s how I’ve done it in my own home, the maximalist way…

Pick a print that suits your personality

One of my key design threads is to choose a pattern motifs and repeat it throughout your home. Are you tropical jungle vibes, English country florals, zig zags or stripes? I’ve taken inspiration from the location of my home, a Sussex country farm house, nestled amongst woodland and wild flowers. When I worked on my collection of wallpapers with Harlequin, we used this as a jumping off point for the whole collection, and I urge you to do the same when it comes to your own home. It helps give a sense of coherence, personality and flow to your home. Myself and the Harlequin design team took inspiration from their incredible archive and updated classic English country florals with a modern colour palette. This summed up my personal style which loves to straddle old and new. I love vintage finds along side contemporary art and ceramics. I feel that my bedroom design sums up my style perfectly with this incredible Eighteenth century floral, recoloured and renamed Wonderland Floral. I love the way it dances around the room and mimics the view of the tree tops from my bedroom window. And yes, you’ve guessed it, I’ve wrapped the whole room around in this wonderful pattern. If you live by the sea, you may be inspired by watery blues and dreamy fluid patterns. A city home I think allows for a little more poetic licence, and really anything goes.

Sophie Robinson Maximalist Master Bedroom Interior

Wonderland floral wallpaper in lapis, Harlequin x Sophie Robinson, available at John Lewis.

Yes, you can wallpaper a bathroom!

This has to be one of my most asked questions over on Instagram.  As long as you keep it away from splash zones, like behind the basin and bath and if you are concerned by humidity you can give it a coat of  decorator’s varnish (which is matt in appearance) to protect it against the moisture. My bathroom doesn’t have a shower in it so I’ve not bothered and all I can say is that after 5 years, it’s holding up strong! 

Because most bathrooms are small but mighty, they can handle bold prints. A dramatic floral wrapping around all four walls would look so luxurious or like me, go for a joyful geometric that dances around the room. Bathrooms can be so hard to add a stamp of personality to so if you can get some pattern in here it will really elevate the space, and bring in some much needed colour and interest. 

Wallpaper is “Improvisations” by Ottoline De Vries

The kitchen – let the wallpaper do the talking

This fabulous Woodland floral wallpaper totally sets the tone in my kitchen. Just like bathrooms, there is a misconception that you can’t wallpaper in this heavy traffic room but again, a few practical things to consider and it’ll hold up fine. Again avoid splash back areas like around the sink and hob. I’m lucky (or did I cleverly plan it) but my sink is positioned in front of the window and the hob is in the island. If either are against the wall you’d need tiles or a glass splash back. I recommend an up-stand all around the worktops so you aren’t wiping up against the wallpapered wall. Again you can apply a couple of coats of decorators varnish and the wallpaper will become wipeable.

Sophie Robinson and her dog Lucy in her maximalist kitchen

Woodland floral wallpaper, Harlequin x Sophie Robinson, available at John Lewis.

When designing my overall kitchen scheme I picked the wallpaper first, then pulled my cabinet colours, work surface, and even the curtains from its palette. The result? A space that looks effortlessly put together, like everything was meant to be.

If you don’t want to go for an all four wall strategy in your kitchen you could consider zoning an area in pattern, like a dining nook, behind open shelves, or even inside cupboards for an unexpected pattern pop! 

pink kitchen cabinets with floral wallpaper and open shelves

I used the colour palette within the Woodland floral wallpaper to pick cabinetry colours, and anchors the maximalist scheme. Kitchen Cabinets: Magnet

Murals: the ultimate statement

Murals are wallpaper on steroids. They turn walls into giant works of art and while commonly used on a single feature wall, I say… why stop there?! In my office, I wrapped the entire room in this glorious mural , and now it feels like I’m working inside a woodland glade. This ‘Into the woods’ mural is particularly special as its been digitally printed on a textured vinyl that makes it feel like an artists canvas, it’s so clever. It was painted for my collection with Harlkequin, and Flora from the studio hand painted this scene which is the actual view from my office window! Pretty special huh? I have to say, I LOVE IT.

 

Sophie Robinson in her bold and beautiful home office with outdoor inspired wall mural and striped chair

‘Into The Woods’ mural from my collection with Harlequin x Sophie Robinson, available at John Lewis.

One thing to consider with any mural or wallpaper is what to paint the adjacent walls, wood work and ceilings because this must be considered. You absolutely cannot default to white. In my office I painted the ceiling Pale Berlin, by Little Greene, as it matched into the blue sky at the top of the mural. I did consider painting all my wood work in one of the forest greens, but instead chose to keep my lazuli blue, from Zoffany, as it’s part of my design thread and ties in as there are streaks of this colour throughout the mural.

Maximalist office with clashing patterned rug, and curtains with painted woodwork and ceiling

Ceiling in Pale Berlin, by Little Greene. woodwork in lazuli blue, Zoffany. Curtains and blinds made in Garden terrace, Chair covered in wonderland Floral, Harlequin x Sophie Robinson.

Want to make a room feel bigger? Wallpaper it!

It’s a misplaced preconception that wallpaper crowds a room and makes it feel smaller when in fact the right pattern can make a room feel bigger, and definitely more interesting.

Take my petite guest bedroom, just 3 m x 3m, it’s not huge. I chose this delightfully delicate daisy trellis wallpaper, which has a light white ground which helps the eye travel through the pattern, and beyond.  It’s a maximalist optical illusion, and I adore the way it makes this little cottage style bedroom feel extra special too. You could try a scenic mural for extra depth, a vertical stripe to stretch the ceiling height, or a large-scale floral to bring an unassuming room to life.

Daisy Trellis wallpaper in Sophie Robinsons home. Blue and yellow schemed room with double bed and bedside table

Daisy Trellis wallpaper: Sophie Robinson X Harlequin

Instead of going for a contrasting colour on woodwork, here I’ve pulled the white from the wallpaper and colour matched it to a particular white paint colour then applied it on doors, skirting, panelling. This allows the subtle pattern to do the talking. Thing to note here is the wrong white would really shine out, so take your time getting the right one. It’s good to establish who the hero in the room is, and here I didn’t want anything competing. However I have pulled out the yellow from the daisy motif and painted our cottage style windows in it, in order to draw attention to the stunning view outside. But the key take away here is always match your paint colours, even whites, to the wallpaper. 

Window painted in Grandiflora by Sanderson.

Wallpaper is your best friend – use it everywhere!

So to recap. We all know now that wallpaper is not just for feature walls but can give you so much charm and visual impact wrapped around all four walls, even the ceiling too! It’s what will instantly supercharge your room in the style stakes.

I particularly love to pattern drench a space. This may be taking a mural all the way around the room or choosing a contrasting pattern and applying it to alcoves or the ceiling. Pick a paint colour from your wallpaper for woodwork and ceilings and bring cohesion to the whole scheme. Because maximalism is all about MORE, wallpaper is one of the best way to get there.

Feeling inspired? If you’ve enjoyed this post and would love to deepen your knowledge on how to add all the other elements that make up a successful patterned room scheme then let’s turn that excitement into action! My online course How to Create Maximalist Interiors is jam packed with all my interior design know-how and trade secrets, with a foolproof process to help you craft a home bursting with pattern personality. No pressure, no deadlines, no homework—just pure design joy to be enjoyed at your own pace.

So, ready to ditch the beige and embrace the bold? Let’s do this!

 

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Catch Sophie In All Her Colourful Glory On Instagram

AD Introducing my very first home fragrance collec AD Introducing my very first home fragrance collection for @dunelmuk, and I couldn’t be prouder. 😊 I’ve poured my heart into creating three distinctive scents that each evoke a different mood: ‘Retreat’, ‘Joy’ and ‘Wanderlust’. Because the perfect scent really is the final flourish that makes a room feel special.

Beautifully packaged, they make gorgeous gifts too. Candles are just £12, reed diffusers £18, so whether you’re creating a feeling of calm, sparking happiness or chasing adventure, there’s a scent to suit your space.

Which one would you choose first?
There was a time when I thought the big milestones There was a time when I thought the big milestones in life were meant to come in neat little packages. Rings, romance, the whole shebang. Life had other plans, and honestly, I am quite glad it did.

Because what I kept, what I built, and what I still wake up grateful for every day is my beautiful colourful home. This house has seen me through the joy and the heartbreak. It has held me, inspired me, pushed me to be braver with my creative ambitions and clearer about what truly lights me up. It is my safe place, my creative lab, my technicolour sanctuary.

So yes, some women want diamonds. I want a home that feels like pure joy.

If you feel the same, you are absolutely in the right place.

Tell me… what’s the one thing in your home that makes you feel most like yourself?
AD There’s no better time than Christmas to go all AD There’s no better time than Christmas to go all out with colour and creativity. When I lay the table, I see it as a chance to build layers of joyful, jewel-like colour that make everything come alive. In true maximalist spirit, I clash pattern and contrast tones so the table feels like a real celebratory riot.

Texture plays its part too – glistening glassware, beaded runners and flickering candlelight all add that touch of magic. I adored creating this collection for Dunelm, which perfectly captures my “more is more” philosophy. Because if there’s ever a time to embrace abundance, it’s Christmas!

So layer up the colour, the pattern, the flowers and let the candlelight do its thing. Who else is excited for Christmas?

Enchanted Garden dinner plates and pasta bowls, £8. Enchanted Garden side plates £6. Enchanted Garden serving platter, £25. Pack of 2 scalloped placemats, £12. Midnight Garden tablecloth, from £35. Wine goblet, £10. Tumbler, £8. Twisted candlestick holder, £8. All Sophie Robinson x Dunelm.
November Roundup. As winter gently settles in, her November Roundup. As winter gently settles in, heres what i’ve been up to lately.

1. Brighton seafront colour spotting.
	2.	A visit to Voysey House to see the team at @harlequin_fw.
	3.	So excited to be creating fresh brilliance with the @harlequinfw creative team Claire Vallis and @floraisabelledaly 
	4.	The Beaver full supermoon lighting up the sky spectacularly. 
	5.	I made a pact to see at least one live gig or theatre show each month. @ejthackray is a phenomenal act.
	6.	My other pact: to wake early, walk, and watch the sunrise instead of scrolling in bed. The rewards have been glorious.
	7.	A festive dash to my local @dunelmuk to stock up on Christmas decorations before they sell out. 😬
	8.	My heart spills over seeing my glorious tableware collection stocked on the shelves. I can’t wait to style it all up for Christmas.
	9.	Welcoming guests into my home for the final At Home design retreat of the year. Beautiful connections made while discovering the magic of creating a beautiful heart felt home.
	10.	A new restorative yoga class in this gorgeous barn with the wonderful @theacupuncturist .
	11.	@theacupuncturist always curates such a nurturing inspiring space as we shift into the season of rest.
	12.	The family tradition of picking our Christmas tree, a little earlier than usual this year.
	13.	Another amazing night out, dancing to @brandnewheavies with my partner in groove @shelleymariathasanholland 
	14.	Shooting Christmas at home means beautiful chaos reigns.
	15.	Fresh hair and a little sparkle thanks to new earrings from @loelandco 
	16.	Packing for something very exciting… my Interior Design Retreat at @elfennmarrakech 
	17.	A magical evening at @wakehurst_kew for Glow Wild with Mum and Arthur.
	18.	The light show was utterly spectacular this year, we all loved it!
	19.	Arrived in @elfennmarrakech  unpacked and excited to welcome our Retreat guests for a week of creativity, colour and mouthwatering design inspiration. ❤️ 
20. Sunday night Moroccan style. Lamb tagine in front of the fire. Feeling blessed 🙏
AD Decorating the tree has always been steeped in AD Decorating the tree has always been steeped in nostalgia for me. As a little girl it was the highlight of the season, helping my mum unwrap the decorations we’d made and hanging them with great care. These days I honour that same tradition with Arthur, who still insists on choosing the tree and always gets stuck in helping me decorate.

I bring out my old decorations like old friends every year, adding just a few new ones from my Christmas collection with @dunelmuk to give it a fresh look.

Here are my tried-and-true tree styling tips:
1. Always a real tree for me. Nothing beats that pine scent filling the house.
2. Warm white lights only. I actually fancied multi coloured this year but Arthur put his foot down!
3. Tinsel for sparkle. Nestle it deep into the branches so it catches the light and shimmers in the back ground.
4. I’ve used haberdashery trims as garlands this year. They add such pretty texture and something unexpected.
5. Go big with bows. A few oversized decorations add instant drama.
6. Mix in sentimental pieces collected over the years. I treasure my grandmother’s vintage glass baubles and Arthur’s early nursery school creations.
7. Finish with giant paper decorations tucked under the lower branches to fill the gap before the presents arrive.

And there she is… full of colour, sparkle and nostalgia. Just how Christmas should feel.
AD Some people want diamonds… I just want colourfu AD Some people want diamonds… I just want colourful gifts under the tree!

My top Christmas picks from my @dunelmuk collection, full of joy, colour and festive cheer. The kind of presents that make you grin before you’ve even opened them. Available in store and online but selling like hot cakes! Let me know if Santa will be popping any these under your tree this Christmas! 

Ban the beige Mugs £8, Wine glasses £10, Resin coasters £14, Twisted candlesticks £8, Six Dining candles £10, Cake stand £22, Notebooks from £5, Snug as a bug cushion £22, Joy Scented Candle £11, all Dunelm x Sophie Robinson 

##SophieRobinsonXDunelm #ad
AD Continuing the Christmas joy, here is another l AD Continuing the Christmas joy, here is another look at my collection with @dunelmuk . This time it is all about the power of paper which fills me with childhood nostalgia. I wanted to create pieces that feel sculptural, sustainable and utterly theatrical and delivered all the impact to transform your home into a festive jewel box this season.

The hanging balls and star fans look wonderful strung from a mantlepiece, down the banisters, or above the dining table (TIP: use command hooks to secure). I love stuffing the balls in the gap under the Christmas tree before the presents arrive. The paper wreath makes a striking statement on an indoor door or hung in front of a mantle mirror, and the crackers are a riot of pattern and colour that will add pizazz to the table... what else would you expect? I’ve included a family favourite of mine, a ‘who am I’ game that works with the stylish Christmas crowns.

These paper decorations are lightweight, easy to reuse and designed to add instant impact. If you have been struggling to find my range in store, remember that everything is available online, so there is still plenty of time to gather your favourites. I loved designing this paper collection and I hope it brings a great big dose of joy to your Christmas styling.

Pack of 5 paper balls £22, Set of five paper star fans £28, Set of three paper trees £16, Prism paper wreath £20, Set of six maximalist crackers £12, all Dunelm.
Lose yourself in the colour and chaos of Marrakech Lose yourself in the colour and chaos of Marrakech, a city that ignites every sense and fuels pure design inspiration. From the souks to the riads, the tiles to the textiles, it’s a feast for creative souls. Come discover it all with me as your guide — taste it, touch it, feel it, live it. ✨

We still have a few spaces left 1-5th December if you feel like being crazy and spontaneous! Bring a friend and have an unforgettable experience, with @elfennmarrakech  as the back drop or snap up one of the last places on our january retreat 12-16th. All links up in my bio or comment RETREAT and i’ll send you the link to find out more. It’s a colour lovers paradise and i’d love to see you there! ❤️
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