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19 Mar 19

Trend report: ahead of the curve

Breadway Bakery Ukraine 1

Interior design is all about the curves right now, from curved corner sofas to lozenge shaped mirrors, designers are opting for curve appeal rather than the straight and narrow. This design aesthetic was everywhere at Salone in Milan in 2018 and continued to be a strong look at the recent Maison et Objet, so I felt it was time to have a look at how we can make it work in our interior design schemes.

One insta-worthy example is the BreadWay bakery in Odessa, Ukraine. Designed by architects Lera Brumina and Artem Trigubchak, the colour palette is right on the money with the blush pink, brass and navy making a winning colour scheme. But the striking and repetitive lozenge shapes throughout look both modern and retro at the same time. For me, I’m seeing references to art deco archways, seventies sci-fi and even eighties interiors. But it all mashes together to look really new and directional.

One British design duo who have grasped this trend and run with it making it very much their signature style is 2LG Studio. The stretched out elliptical shape finds itself in lots of their projects, both interior design and product design, from kitchens to headboards, which can be seen across their Instagram feed here.

The clever boys at 2LG Studio used cut coloured mirror top and bottom around a square window to create the favourite lozenge! Photo by Megan Taylor

“Curves are part of nature, but in the context of a home they can feel playful, disruptive even. There is a touch of rebellion in the curve and we love the impact that it can have in an interior. Not everything has to be purely functional all of the time. With so many straight lines in the architecture we live in, it is fun to break out of those lines once in a while. We have spent a lot of time visiting the trend shows in Paris and Milan over the years and that has had an influence on our signature design style.”

Jordan Cluroe of 2LG Studio

The ever creative Jonathan Adler celebrates and embraces curves in all forms. Interior Designer Sophie Robinson discusses one of the latest interior trends, curves and lozenge shapes. #sophierobinson #interiordesign #jonathanadler #curvedsofa

The ever colourful and creative designer  Jonathan Adler fully embraces the curve.

Curved sofas are, perhaps surprisingly, a style that is becoming more and more popular, although I’m not seeing many affordable options hit the high street yet. Never the less they are wonderful to use in large open plan spaces as they keep the sense of flow, whereas square edged modular furniture can feel more obstructive. But curved corner sofas also work really well in small spaces, tucked into a tight corner it creates a soft enveloping feel in the room.

Gallery ceramics by HK Living

We will also see plenty of curves and lozenge motifs coming through in accessories and ceramics. These pill like shapes are really pleasing and mix well in with traditional circular plates and platters. It’s also a popular shape for wall mirrors and artwork, again striking out against the obvious oval.

Sophie Robinson discusses one her favourite interior trends -curves and lozenge shapes. This classic yet 'on trend' drinks stand by West Elm is the perfect addition to any dining room or living room. #sophierobinosn #drinkstrolley #westelm #interiors

Tiered bar console by West Elm

The lozenge shape is also being used in furniture design, from occasional tables, headboards and cabinet doors. While it adds a touch of seventies cool but the clean lines and minimal aesthetic makes it feel really modern. A trend we can invest in as I think this one is here to stay.The latest trend to hit interiors is curves and lozenge shapes. Interior designer Sophie Robinson chooses her favourite pieces of furniture and #sophierobinson #curvedinteriors #trendshopping1. Firefly pendant light, £169, Mater at Viaduct | 2. Gala pink rug, from £139, Modern Rugs | 3. POV oval candleholder, £64.95, Skandium | 4. Stack coffee table, £799, Heal’s | 5. Group three seat sofa, from £4,740, SCP | 6. Angui oval mirror in Rose, £139, Amara | 7. Large coupled oval serving tray, £38.40, Ferm Living at Bear & Bear | 8. Portico Standing Planters, £39.20, West Elm.

Featured image at top of post, the new BreadWay bakery and café in central Odessa, Ukraine.

Credits: Words by Sophie Robinson. Shopping by Luisa Ferdenzi.

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AD It’s not too late!!! My exclusive collaboration AD It’s not too late!!! My exclusive collaboration with @dunelmuk is coming to an end but it’s not too late to snap up some of my uniquely designed pieces online or in store. This has without doubt been quite the career highlight, sharing my love of bold colour, unapologetic pattern and more-is-more aesthetic with this leading UK high street retailer to bring you my maximalist tool kit. So if you’ve had your eye on anything within my exclusive collection this is my reminder to snap it up now, while stocks last. 

Please let me know what have been your favourite pieces from this collection. I love to learn how they have been used in your own home. 

And take a little comfort, I’ve got plenty more exciting product launches planned this year and beyond so watch this space!
The WOW!house at dcch is one of my favourite event The WOW!house at dcch is one of my favourite events in the interiors calendar. Think of it as the design Olympics, where the industry’s biggest names are given free rein to dream big, push creative boundaries and showcase the very best in craftsmanship.

This is where you’ll find extraordinary fabrics,  wallcoverings, breathtaking joinery, sculptural lighting and decorative details that make your heart skip a beat. Budget takes a back seat and unbridled creative ambition takes the wheel.

What I loved most this year was the sheer diversity of design. From full-fat maximalism to serene minimalism, every room had its own unique story to tell. Yet a common thread emerged: retreat, cocooning and comfort. Rich deep colours, layered super soft textures and immersive spaces designed to help us slow down and escape the noise of modern life.

Here are a few of my favourites. The exhibition runs until the end of the month and I can highly recommend a visit. I never wanted to leave.

#WOWHouse26

@benjaminmooreuk 
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@blackedition_byromo 
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@studioenass 
@zardi_and_zardi 
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An exclusive interview with the WINNER of @interi An  exclusive interview with the WINNER of @interiordesignmasters !

The fabulously talented @liagoldinteriors joins me to share her highlights from the show, her high speed creative process and the deep friendships she made on the show. 

Look out for her new collection  with @nexthome which drops tomorrow and stay tuned for her podcast launching next month with @jonniknightdesign called ‘Until design do we part’

And let’s all like round here for an Italian supper club full of her maximalist colour and flair! 

Congratulations Lia. Can’t wait to see what you do next x
It’s the FINAL of @interiordesignmasters tonight 8 It’s the FINAL of @interiordesignmasters tonight 8pm and I’ve been having some fascinating conversations lately about the role the show plays in the world of interior design.

I passionately believe that great design should be for everyone. Whether you’re building a career in interiors, decorating your own home, styling content, designing products or simply transforming a room you love, creativity belongs to all of us.

The world of interiors is so much bigger than the traditional design studio which is why I’m not a fan of gatekeeping. I want more people to discover the confidence, joy and magic that comes from creating beautiful spaces, and TV while it always aims to entertain first, has the power to inspire millions to get involved.

I have nothing but admiration for the contestants who put themselves out there on one of the biggest platforms in British television. To share their creativity, ideas and vision and put themselves up for being judged, not just by the judges but everyone sat on their sofas at home takes real courage.

Tonight, one designer will be crowned the winner. But in many ways, the most exciting part starts now. Interior Design Masters has launched many successful careers in interior design, styling, content creation,  product design and television, and I can’t wait to see what these finalists go on to achieve.

I’m incredibly proud to play a small part in this journey.

Tune in tonight on BBC One and iPlayer, then join me here tomorrow at 7pm LIVE when I’ll be interviewing the winner!

So tell me… who’s your money on? @liagoldinteriors and @shaginterior will be joined by @jonniknightdesign and @bensmithinteriors  which i’m so beyond excited to see return! Wishing  them the best of luck!
The WOW!house at @designcentrech is THE date in ev The WOW!house at @designcentrech is THE date in every designer’s diary. Think of it as the interior design Olympics where the biggest names and most prestigious brands come together for some seriously competitive room dressing.

Maximalism was out in full force, with gloriously colour-drenched, pattern-layered, personality-packed interiors around every corner. Think upholstered silk walls, tassels the size of a small child, and enough backlighting to rival Mariah Carey’s dressing room.

Another consistent theme was designs that felt in deep conversation with heritage and culture while making something that felt completely alive and of the moment.

I came home absolutely bursting with inspiration and a renewed appreciation for the transformative power of great design. It’s open until 2 July, so if you’re in London, do yourself a favour and go - soak it all up. Your creative batteries will thank you and a portion of every ticket goes to United in Design, which is doing brilliant work opening up the industry to underrepresented talent.
This week on @InteriorDesignMasters with @chattyma This week on @InteriorDesignMasters with @chattyman, our designers took on the challenge of transforming bland corporate hospitality boxes at Brighton’s Amex Stadium into spaces worthy of Premier League passion.

Local legend @officialfatboyslim outlined the brief was all about celebrating football fandom while bringing a sense of luxury, style and occasion to the experience. Not an easy balance to strike but @liagoldinteriors @shaginterior @emmely  gave it their all 🙌

From bold colour palettes and clever layouts to unexpected design details, each designer approached the challenge in their own unique way. I’m decoding the colour schemes and highlighting the ideas I think were particularly clever.

But the best part of the show? We never all agree! Did you agree with the judges’ decisions this week? Let me know in the comments below…

And if you missed the show you can catch up on @bbciplayer. And next week the FINAL and I’m thrilled to announce I will be interviewing the winner live HERE on Instagram the day after the show. ⭐️
May you were magnificent! 1. wearing green. 2. May you were magnificent! 

1. wearing green. 
2. celebrating @chattyman 50th
3. @sophieabbottartist open artist house
4. Daytime Dancing at @brightonsundae 
5. New moon meditation at @alexadecastilho 
6. Artists pin board at @sophieabbottartist open house
7. Bought a painting! @beckyblairartist 
8. Visited @rhschelsea 
9. Enjoying Brighton Festival 
10. Lunch at home
11. Time out in my hammock
12. Dad turns 81
13. Love my Mum and bro @edwardrobinsonid 
14. Lucy in a heat wave
15. Working at my desk in a bikini 
16. working out with @teamyo_weight_training @charlottetsw 
17. Sea swimming with @beckyblairartist @sophieabbottartist 
18. My ❤️
19. Keeping cool watching the wildlife 
20. sunsets
I love nothing more than entertaining at home and I love nothing more than entertaining at home and this weekend we were blessed with the most gorgeous weather to celebrate my brilliant dad’s 81st birthday. My brother cooked the most glorious food, and I brought the colour - naturally! - with the table laying. I am obsessed with tablescaping and for this one I layered floral motifs throughout, mixing my Dahlia Bunch fabric from @harlequinfw with my classic Willow Bow china that only comes out for special occasions, armfuls of flowers from the supermarket and my Moroccan cups and jugs and my napkins from @mollymahonblockprinting It was so easy to put together and I love it because I think it’s the colour that creates the visual feast, while my brother brought all the yummy food.
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