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23 Jul 19

Why you should invest in a patterned floor

Alternative Flooring Quirky B Liberty Fabrics Felix Raison Classic Carpet 01

News flash. Bold patterned floors are officially a thing! And like any trend that feeds my maximalist tendencies, I’m all over it. Just when we have got our heads around patterned wallpaper going on all four walls (the death of the feature wall has been sealed), so the pattern moves onto the floor. A bold patterned floor can be a great way to add impact, a pop of colour or pattern as well as making your home stand out in the style stakes. So here I share how to make your floors shout with style.

Pattern clashing

Say patterned carpet and it conjures up pub floors, seventies suburban semi’s and outdated hotel lobbies. But time to get some fresh eyes around the subject as fitted patterned carpet. The successful Quirky B collection by Alternative Flooring features collaborations with renowned British designers and among my favourite are the classic Liberty prints re-imagined in flooring – the Felix Raison classic carpet, shown above, looks fab teamed with modern furniture and clashes against floral prints, fully embracing the current passion for maximalist interiors.

Making an entrance

The hallway is an ideal place to think about a pattern. On a practical front the bold design hides a multitude of marks and scuffs – but for dipping your toe in pattern, its the perfect place to experiment. The hallway is a transient area so you won’t be staring at it for too long but what a cheery and fabulous welcome it gives you every time you open the front door or move from room to room.

The Audrey stripe in Sunrise by Crucial Trading

Golden Effie, Brintons

Contemporary surface and textile design duo Timorous Beasties has joined forces with carpet giant Brintons once again to add to the existing collection. In true Timorous style, the new designs defy convention and carpet rules by being large scale yet beautifully detailed. When choosing a patterned floor go for simple furniture and in the bedroom, plain yet complementing bed linen – allowing the colour and pattern of the carpet to stand out.

Tiled floors
Interior designer Sophie Robinson explains how a patterned floor can introduce colour and style to your home. The diagonal stripe effect created by cement tiles works extremely well with plain white kitchen cupboards. #sophierobinson #tiledfloor #patternedfloor

Magic Triangle Yellow Encaustic Cement Tile by Otto Tiles & Design

There’s something about tiles that I find other surfaces cannot match for adding colour, texture and pattern and my love for cement tiles continues to grow. There are now so many choices out there it’s one trend that I don’t see going anywhere just yet!  

My hallway photographed by Alun Callender

As many of you may have seen I recently decked out my hallway in the gorgeous Old Havanna Bauta by Claybrook Studio.

I found them after extensively researching a design that would compliment my wall colour – the bold and beautiful Lazuli by Zoffany and I have to say I am more than delighted the end result as I really wanted a dramatic entrance. You can check out my blog post on Cement tiles here for hints and tips – they are quite a labour of love!

Bert & May’s new Sage Sprout Tile

The name Bert & May has become synonymous with a beautifully raw yet refined style that continues to capture everyone’s attention. Their latest offering is an Organic collection which uses natural pigments and handmade processes and was inspired by reclaimed finds and the natural green colour palette of Spring.

Vinyl

Vinyl can evoke many a scheme from the 70s & 80s and the pre-conception that it will look cheap and plastically.  As with patterned carpets, vinyl has come a long way too! It offers versatility and variety and not to mention – easy to clean. Just ask my Great Indoors partner in crime Kate Watson-Smyth, she never thought she would opt for a vinyl floor but that’s exactly what she has in her recently renovated downstairs loo and she is very pleasantly surprised!

Of course I would love this cobalt kitchen! Dovetail vinyl tiles in Oxford Blue by Neisha Crosland at Harvey Maria

Bolon has taken vinyl flooring to a whole new level with their twisted designs. Despite their innovative and contemporary design, they still have traditional values – the environment being one of them. The family-run business developed its own additive made from completely renewable, raw plant materials, and for the last few years, all of their flooring is 100% phthalate free. So with all the technical stuff noted, the designs are truly cutting-edge, in a variety of colours and patterns and can be customised – so you can create your own patterned floor!

Studio tiles, Hexagon green, Bolon

You can’t go wrong with a bit of monochrome. This Gingham design was created using 3 plain tiles by Amtico

Don’t forget the outdoors

Not only did Hayley Stuart create her own striking patio floor she also made this side table and plant stand.

You wouldn’t naturally think of a patterned floor in the garden but if you have the time and patience you can create your own masterpiece. That’s exactly what Hayley Stuart did and can you believe she painstakingly stencilled the whole patio and path! Check out her Instagram feed @iamhayleystuart for more pics of this amazing space and you can see her step by step guide on how she did here.

Flooring directory

CARPETS:

Alternative Flooring alternativeflooring.com

Brintons, brintons.co.uk

Crucial Trading, crucial-trading.com

Fleetwood Fox, leetwoodfox.com

Roger Oates, rogeroates.com

Sinclair Till, sinclairtill.co.uk

Wool Classics, woolclassics.com

TILES

Alhambra Tiles, alhambratiles.co.uk

Claybrook Studio, claybrookstudio.co.uk

Otto Tiles & Design, ottotiles.co.uk

Bert & May, bertandmay.com

Maitland & Poate, maitlandandpoate.com

Lindsey Lang, lindseylang.co.uk

Popham Design, pophamdesign.com 

Smink Things, sminkthings.co.uk

VINYL

Atra Floor, atrafloor.com

Amtico, amtico.com

Bolon, bolon.com

Harvey Maria, harveymaria.com

Feature researched and co written by Lisa Ferdenzi-Rouse

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AD It’s not too late!!! My exclusive collaboration AD It’s not too late!!! My exclusive collaboration with @dunelmuk is coming to an end but it’s not too late to snap up some of my uniquely designed pieces online or in store. This has without doubt been quite the career highlight, sharing my love of bold colour, unapologetic pattern and more-is-more aesthetic with this leading UK high street retailer to bring you my maximalist tool kit. So if you’ve had your eye on anything within my exclusive collection this is my reminder to snap it up now, while stocks last. 

Please let me know what have been your favourite pieces from this collection. I love to learn how they have been used in your own home. 

And take a little comfort, I’ve got plenty more exciting product launches planned this year and beyond so watch this space!
The WOW!house at dcch is one of my favourite event The WOW!house at dcch is one of my favourite events in the interiors calendar. Think of it as the design Olympics, where the industry’s biggest names are given free rein to dream big, push creative boundaries and showcase the very best in craftsmanship.

This is where you’ll find extraordinary fabrics,  wallcoverings, breathtaking joinery, sculptural lighting and decorative details that make your heart skip a beat. Budget takes a back seat and unbridled creative ambition takes the wheel.

What I loved most this year was the sheer diversity of design. From full-fat maximalism to serene minimalism, every room had its own unique story to tell. Yet a common thread emerged: retreat, cocooning and comfort. Rich deep colours, layered super soft textures and immersive spaces designed to help us slow down and escape the noise of modern life.

Here are a few of my favourites. The exhibition runs until the end of the month and I can highly recommend a visit. I never wanted to leave.

#WOWHouse26

@benjaminmooreuk 
@younghuh 
@blackedition_byromo 
@studioduggan 
@studioenass 
@zardi_and_zardi 
@seansymington 
@martin_kemp_design 
@roisinlafferty 
@schumacher1889 
@max_rollitt 
@salvesengraham 
@perennialssutherland_uk 
@fettledesign 
@elicyon 
@nucleus_av 
@russellsagestudio
An exclusive interview with the WINNER of @interi An  exclusive interview with the WINNER of @interiordesignmasters !

The fabulously talented @liagoldinteriors joins me to share her highlights from the show, her high speed creative process and the deep friendships she made on the show. 

Look out for her new collection  with @nexthome which drops tomorrow and stay tuned for her podcast launching next month with @jonniknightdesign called ‘Until design do we part’

And let’s all like round here for an Italian supper club full of her maximalist colour and flair! 

Congratulations Lia. Can’t wait to see what you do next x
It’s the FINAL of @interiordesignmasters tonight 8 It’s the FINAL of @interiordesignmasters tonight 8pm and I’ve been having some fascinating conversations lately about the role the show plays in the world of interior design.

I passionately believe that great design should be for everyone. Whether you’re building a career in interiors, decorating your own home, styling content, designing products or simply transforming a room you love, creativity belongs to all of us.

The world of interiors is so much bigger than the traditional design studio which is why I’m not a fan of gatekeeping. I want more people to discover the confidence, joy and magic that comes from creating beautiful spaces, and TV while it always aims to entertain first, has the power to inspire millions to get involved.

I have nothing but admiration for the contestants who put themselves out there on one of the biggest platforms in British television. To share their creativity, ideas and vision and put themselves up for being judged, not just by the judges but everyone sat on their sofas at home takes real courage.

Tonight, one designer will be crowned the winner. But in many ways, the most exciting part starts now. Interior Design Masters has launched many successful careers in interior design, styling, content creation,  product design and television, and I can’t wait to see what these finalists go on to achieve.

I’m incredibly proud to play a small part in this journey.

Tune in tonight on BBC One and iPlayer, then join me here tomorrow at 7pm LIVE when I’ll be interviewing the winner!

So tell me… who’s your money on? @liagoldinteriors and @shaginterior will be joined by @jonniknightdesign and @bensmithinteriors  which i’m so beyond excited to see return! Wishing  them the best of luck!
The WOW!house at @designcentrech is THE date in ev The WOW!house at @designcentrech is THE date in every designer’s diary. Think of it as the interior design Olympics where the biggest names and most prestigious brands come together for some seriously competitive room dressing.

Maximalism was out in full force, with gloriously colour-drenched, pattern-layered, personality-packed interiors around every corner. Think upholstered silk walls, tassels the size of a small child, and enough backlighting to rival Mariah Carey’s dressing room.

Another consistent theme was designs that felt in deep conversation with heritage and culture while making something that felt completely alive and of the moment.

I came home absolutely bursting with inspiration and a renewed appreciation for the transformative power of great design. It’s open until 2 July, so if you’re in London, do yourself a favour and go - soak it all up. Your creative batteries will thank you and a portion of every ticket goes to United in Design, which is doing brilliant work opening up the industry to underrepresented talent.
This week on @InteriorDesignMasters with @chattyma This week on @InteriorDesignMasters with @chattyman, our designers took on the challenge of transforming bland corporate hospitality boxes at Brighton’s Amex Stadium into spaces worthy of Premier League passion.

Local legend @officialfatboyslim outlined the brief was all about celebrating football fandom while bringing a sense of luxury, style and occasion to the experience. Not an easy balance to strike but @liagoldinteriors @shaginterior @emmely  gave it their all 🙌

From bold colour palettes and clever layouts to unexpected design details, each designer approached the challenge in their own unique way. I’m decoding the colour schemes and highlighting the ideas I think were particularly clever.

But the best part of the show? We never all agree! Did you agree with the judges’ decisions this week? Let me know in the comments below…

And if you missed the show you can catch up on @bbciplayer. And next week the FINAL and I’m thrilled to announce I will be interviewing the winner live HERE on Instagram the day after the show. ⭐️
May you were magnificent! 1. wearing green. 2. May you were magnificent! 

1. wearing green. 
2. celebrating @chattyman 50th
3. @sophieabbottartist open artist house
4. Daytime Dancing at @brightonsundae 
5. New moon meditation at @alexadecastilho 
6. Artists pin board at @sophieabbottartist open house
7. Bought a painting! @beckyblairartist 
8. Visited @rhschelsea 
9. Enjoying Brighton Festival 
10. Lunch at home
11. Time out in my hammock
12. Dad turns 81
13. Love my Mum and bro @edwardrobinsonid 
14. Lucy in a heat wave
15. Working at my desk in a bikini 
16. working out with @teamyo_weight_training @charlottetsw 
17. Sea swimming with @beckyblairartist @sophieabbottartist 
18. My ❤️
19. Keeping cool watching the wildlife 
20. sunsets
I love nothing more than entertaining at home and I love nothing more than entertaining at home and this weekend we were blessed with the most gorgeous weather to celebrate my brilliant dad’s 81st birthday. My brother cooked the most glorious food, and I brought the colour - naturally! - with the table laying. I am obsessed with tablescaping and for this one I layered floral motifs throughout, mixing my Dahlia Bunch fabric from @harlequinfw with my classic Willow Bow china that only comes out for special occasions, armfuls of flowers from the supermarket and my Moroccan cups and jugs and my napkins from @mollymahonblockprinting It was so easy to put together and I love it because I think it’s the colour that creates the visual feast, while my brother brought all the yummy food.
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